Most founders focus on the business. The best exits prepare both the business and the person behind it.
Where would you like to start?
Are you personally ready to exit? Covers your clarity, emotions, finances, and life after the business.
Is your business ready to sell? The Dirty Dozen assessment scores your company across 12 critical value drivers.
What is your business worth today? Get an indicative valuation range based on your financials and sector.
No signup required • Results delivered instantly • Developed by Exitologists
A great exit requires both dimensions to be ready — most founders only address one.
Many founders close a deal only to find they weren't emotionally or financially prepared for what came next. Identity, purpose, and relationships all shift after exit.
Most owners engage advisors months before sale — by which point the gaps are too big to fix. The Dirty Dozen assessment identifies what needs work years in advance.
Without knowing your indicative valuation range, it's hard to know what you're working towards — or whether a deal on the table is actually a good one.
Founders who start preparing 2–3 years before sale consistently achieve better outcomes — higher prices, cleaner deals, and a transition they're actually ready for.
Most founders find the personal assessment the most revealing — it surfaces things that the business assessment alone won't show you.
Developed by Exitologists • Based on years of M&A experience sell-side and buy-side